ECPA
CEO Symposium
November 4-6, 2007
Keynote:

Blogging from A to Z

Nov 5th, 3:00 pm to 4:00 pm
Speaker: Joe Wikert

Speaker Bio:
Joe Wikert is a publishing executive with 20+ years of industry experience. He is currently vice president and executive publisher in the Professional/Trade division of John Wiley & Sons, Inc., and has management responsibility for the WROX and Sybex imprints. Since graduating from Purdue University with a degree in management and computer science, Joe has held a variety of sales and editorial positions in the publishing industry. He is also the author of seven books on programming languages and computer applications. Joe regularly shares his publishing thoughts and predictions on his Publishing 2020 blog which can be found at www.joewikert.com. He can be reached through his blog or via e-mail at jwikert@gmail.com.

Session Outline:
Joe Wikert will present on the major aspects of publisher and author blogging, including:
  • Pros and cons of author blogging
  • Publisher blogging
  • Building a book via a blog
  • Other lessons learned


  • Joe Wikert


    Joe Wikert
    Vice president and executive publisher
    Professional/Trade division of John Wiley & Sons, Inc.

    www.joewikert.com