ECPA

Schedule

Sunday, November 12
10:00 am	Publishing 101
2:30 pm	Pub U Registration Opens
4:30	Exhibits Open
4:30	Opening Reception
6:30	Keynote Address & Dessert Reception Digital Publishing - Past, Present and Future Michael Cader, Founder & Creator Publisher’s Lunch and PublishersMarketplace.com
Monday, November 13
7:00 am	Continental breakfast
7:45	Opening Session & Keynote Address Robert E. Baensch, ECPA Publishing University Program Coordinator & Training Consultant; Director for Certificate Programs in Publishing, New York University; Consultant for international, professional, trade and digital publishing What's Next for Publishing? Exploring Your Options for Digital Distribution Amanda Edmonds, Strategic Partner Manager Google Book Search
9:00 am	Track Session A
10:15	Networking Reception
10:45	Track Session B
12:00 pm	Lunch
1:00	Plenary Session Thinking Digitally: Strategic Planning in a Digital World John Wicker, CEO, Klopotek Inc.
2:00	Peer Group Workshop Session
3:00	Networking break
3:30	Track Session C
4:45	Exhibitor-sponsored reception Dinner – on your own
Tuesday, November 14
7:00 am	Continental breakfast
8:00	Keynote address Digital Publishing - Building New Revenue Opportunities on Frontlist and Backlist Books: The Amazon Approach Jeff Steele, Director, Digital Text Amazon
9:15	Plenary session Protecting, Managing & Leveraging Your Digital Assets Robert S. Weiner, Senior Vice President, Licensing Copyright Clearance Center
9:45	Networking break
10:15	Peer Group Workshop session
11:15	Plenary session Marketing: Making Your Message Known in Bits & Bytes Carol Fitzgerald, Co-Founder/President The Book Report Network
12:00 pm	Lunch
2:00	Track Session D
3:15	Concluding remarks Robert E. Baensch, ECPA Publishing University Program Coordinator & Training Consultant; Director for Certificate Programs in Publishing, New York University; Consultant for international, professional, trade and digital publishing
4:00	Program closes