1983 was the 'Year of the Bible' as instituted by Ronald Reagan and
it was my first year in what we know as Christian publishing. By 1986
the independent company I worked for was in the midst of a hostile
takeover, until a New York publisher came to our 'rescue.' Suddenly, we
were part of a global communications company. I remember the four things
we were hoping to accomplish as part of this global communications
entity. Yet years later, we were pleased to know that what we trusted
God to accomplish, was in fact, accomplished by His grace.
In retrospect, it was good for our Christian publishing company and, I
would suggest, good for Christian publishing. (Though it may be easy to
be critical of that situation, and more difficult to be constructive
|"As we all migrate from a Gutenberg to Google
publishing model, we finally find our content more accessible to more
people around the world, than in any other time in human history.
(Really!) Yet most of us are struggling to monetize this migration. We
can see global markets, but perhaps no profitability from them." |
I have just returned from the Lausanne Conference on World Evangelization in Cape Town, South Africa, where their slogan was 'God is on the Move.' We studied Ephesians, and chapter 3 says: "His intent was that now, through the church, the manifold wisdom of God should be made known."
As Christian publishers our chief aim can be seen in verse 12: "To
equip his people for works of service so that the body of Christ may be
built up until we reach the unity of the faith and in the knowledge of
the Son of God." We see it, too, in Romans 12: "to be transformed by the renewing of your mind."
So, as Christian publishers, we are building the body by renewing the mind.
Then how does our ECPA trade association help us toward God's agenda
for 'building the body' and 'renewing the minds' of people around the
Today we all face many new challenges and opportunities. I believe
God is currently giving us the insight, understanding and wisdom that
will lead us as the new generation of 'body builders.'
The ECPA Board of Directors
is creating a set of goals that you, the membership, have the
opportunity to shape. This is the time for all of us to be
constructively critical, not just critical, of our present and future
circumstances. "All brains on deck," as the Chairman of David C Cook
likes to say.
These overarching goals were developed by the ECPA Board and its
staff; and are now being shaped by the ECPA Executive Committee and
staff. As a Board, we are revisiting these goals at the November CEO Symposium
and empowering the staff to articulate and document the detail for
consistent long- and short-term strategies. These strategies will then
become part of the annual 2011 ECPA budget and strategic plan that will
also direct the documentation of the three-year plan.
There are three overarching goals that the staff and Board have agreed are the most important:
- NETWORKING: ECPA will create opportunities for
our members to connect and engage with each other in meaningful ways
utilizing a number of formats and venues.
- INFORMATION: ECPA will provide a wide array of
avenues to access expertise, data and information about publishing in
general, our industry specifically, developing technologies, vendors,
legal issues and global opportunities.
- ADVOCACY: ECPA will serve as an advocate to
encourage the awareness and distribution of Christian resources,
preserve the rights and licenses of our member's content, and support
legislation and industry standards that benefit our members.
The Board of ECPA believes these goals are core to our mission and
consistent with the Associations' strategic direction and intent. The
detailed goals, objectives, strategies and monitoring metrics will come
from the CEO and his staff to the Board of Directors. The Board will
monitor levels of accomplishment, and compensation will be tied to the
achievement of these goals.
We really are all in the same boat moving through the same storm. As
members of ECPA, I trust that you will invest some time to grab an ore
and take a pull or two to get us and keep us on the course that provides
the greatest value to you, with the best possible journey toward a more
effective accomplishment of our respective missions as Christian
Please feel confident to contact Mark Kuyper, me, or any of the ECPA Board members to constructively help us build a better body to the glory of God!
Cris Doornbos is the
President and CEO of David C Cook. He assumed responsibilities in
September 2005. Before joining Cook, Mr. Doornbos invested 22 years of
his career with Zondervan Christian Communications Company serving as an
Executive Vice President for the past 10 years.
Mr. Doornbos holds a B.S. in Business Administration with a major in
Leadership and Organizational Development from Calvin College. Mr.
Doornbos and his wife, Trudy, have two adult children; their daughter
recently graduated from his alma mater and their son attends the
University of Colorado in Colorado Springs. Mr. Doornbos is an avid
reader, enjoys movies, is a certified scuba diver and a serious slalom