iPad Will Travel
Executive Vice President, Sales and Marketing, Baker Publishing Group
E-Link, February 2011
recently asked me if I've been leaving my laptop at home since the
purchase of an iPad. My response was that yes, I'm now leaving my
laptop at the office when I travel. I'd like to share with you my own
personal style that allows me to do this. It may not fit your needs,
but it seems to work well for me. Even though one has many of the same
programs and apps on a smart phone I prefer the larger screen of the
iPad for medium to heavy daily use while traveling. Yes, this iPad is a
3G model with 32 gigs of memory. Since it is used for a significant
amount of email a small wireless keyboard was also part of the initial
purchase. The keyboard is really helpful in taking meeting notes and
doing quantities of email since one can type so much faster on the
keyboard than on the screen.
The main reason I took a laptop
on trips over the past two decades was that it was the best device to
do email, work on spreadsheets and WORD documents, look at ads and
covers on a larger screen, use PowerPoint presentations and have the
"in office" experience on the road. I've been using a laptop since the
early days of Prodigy and 800# phone modem using hotel phone lines.
Even after the release of many excellent smart-phones, which are able
to keep the email connection running day and night, I still carried a
laptop for its larger screen and the PowerPoint presentations.
that the iPad has arrived is allows me to do nearly everything that my
laptop did but in a much more compact and easier to use package. In my
case, the iPad is a personal purchase – not a business expense. Since
that is the case I'm very comfortable putting all of my personal email
and personal apps on the device as well as my business applications.
Company policy and my personal preference have been to keep any
personal data off my company laptop. Now that the iPad is my own device
I'm very comfortable combining all of my data on it. This is much more
convenient to have everything on the one device.
ask me what apps I'm using to stay connected to the office. I'm happy
to share a couple my favorites but there are so many possibilities that
I'm still searching for better ones. My primary connection to email is
using the basic email client on the iPad. It allows for as many
different email addresses as you have. For me that is a single personal
email account and a single work account. For reading most attachments
to emails I've found Office2 HD gives me the most consistent response
and view for WORD and EXCEL files. I've found it more reliable to carry
the presentations on a thumb drive and use a local computer. I'm
beginning to experiment with using QuickOffice for PP, but I'll need to
purchase the appropriate cable to use it with a projector.
industry news having the Linkedin app IN is very useful as well as
"Twitter" and "Facebook". SKYPE makes a very good backup for outgoing
telephone calls using the iPad when you only have a wi-fi signal.
During the Digital Book World event in New York last week, these social
media apps kept me up to date on that event, the people who were
actively messaging from it as well as the industry action outside of
What I give up when traveling with the iPad is
access to daily interactive sales history files and the company
database files. Fortunately my sales team in the office sends me
specific information via email. It is not interactive but it is
sufficient to know the basic details until I get back. Sometime in 2011
we hope to upgrade our system to allow access to these files via an
For additional information about being able to use iPad @ work, check out the March 2011 print edition of MacWorld.