PUBu14 | October 20-21, 2014 | Wheaton College, Wheaton Ill.
EARLY BIRD ENDS AUGUST 29. REGISTER at ECPAPUBu.org
PUBu MARKETING SESSIONS NOW POSTED -- AND WORTH THE WAIT!
From Community Captain: Chad Cannon, VP of Marketing, Nelson Books
"We have some of the leading marketing and PR voices in the
marketplace sharing on topics about marketing, social media, email
marketing, and publicity. We will have sessions that will help anyone in the industry, whether you’re a
seasoned veteran or a rookie to the publishing industry. My goal is to create content that is pushing the envelope for even
people that have been in the industry 10+ years and also for people that
are brand new (1-2 years). We will also include session, TEDx style, with a number of short presentations about
"Justin is a digital marketing guru who is doing some incredible things with direct to consumer
marketing that I think our industry can learn from." -- Chad Cannon
Justin is focused on showing businesses, organizations, and individuals how to get results from their social media content. As the CEO/Founder of the Wise Group, Justin created Think Digital Academy, a social media coaching program designed to help participants build bigger online audiences and influence them to take action.
"Shanon Stowe is a leading publicist in our field and will be a valuable voice for anyone."
-- Chad Cannon
Shanon Stowe is President of the Literary Division of Icon Media Group. She has 15 years of experience in publishing and has launched more than 30 New York Times bestselling books.
"Brian Orme is an expert on viral content and will be
talking about the packaging and messaging behind viral content." -- Chad Cannon
Brian is the Senior Editor of Outreach, Inc., and the founding editor of ChurchLeaders.com and Faithit.com—one of the fastest-growing faith-based websites in history—with more than 100 million unique visitors since launch in 2013.
"Emily brings a fresh voice to our industry. Partnering with Shanon
Stowe, you’re going to hear from a dynamite team about how traditional
and non-traditional PR can be utilized to sell books." -- Chad Cannon
Emily Lineberger joined Nelson Books in early 2013. As director of publicity, she has worked on national media campaigns for some of the imprint’s top authors, including Jefferson Bethke, Fawn Weaver, Sheila Walsh, and Crystal Paine.
"Ryan will wow and inspire you through his ideas and creativity. His
digital marketing agency has worked with a large number of publishers
and authors to help launch books through digital marketing." -- Chad Cannon
Ryan Frederick is the Principal and Creative Director of emg, a full service web and experiential marketing agency based in Southern California. Since 2009 he has worked alongside publishers, non-profits, startups, and multinational brands to advance their brands and goals in unconventional ways.
"Tim is a social media guru. You’ll learn from one of the best that knows
how to leverage social media to sell books as he’s worked on some of
the biggest campaigns over the past two years." -- Chad Cannon
Tim Schraeder is passionate to help individuals, authors, and artists maximize their presence on social media. He's been behind the social media campaigns for a number of New York Times
best-sellers and Billboard and iTunes Top 20 albums.
Joel Widmer"Joel is a systems and process machine. He’ll teach you how to take some
of your best ideas and build a replicable system to create long tail
book sales, well after launch." -- Chad Cannon
PUBu sessions in Marketing, Editorial, Rights, Design, and Production at ECPAPUBu.org.
Joel Widmer is a digital marketing strategist who helps businesses make their marketing outcomes more predictable. He’s the founder of Fluxe Digital Marketing, a marketing shop that specializes in content marketing strategy and training for businesses and authors.