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Register now for PubU: training, connection & growth for the Christian publishing professional

Friday, August 24, 2018  
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PUBU: WHERE THE INDUSTRY GATHERS TO CONNECT, LEARN, GROW

Registration and Program at ECPAPubU.org

Choose among 40+ sessions; connect with 200+ industry colleagues; learn from industry leaders and discuss best practices related to your publishing role...  

 

Presenting the "not to miss" "most altruistic program" in Christian publishing...
Led BY the industry FOR the industry...
Strengthening the mission of Christian publishing by growing each professional:

PUBU PLENARY SESSIONS
  • How StoryBrand inspires publishers & writers:  Donald Miller, StoryBrand
  • The Future of Faith, The Future of Retail: Kristen McLean, NPD Book
  • Top Shelf Book Cover Award winners ceremony
Plenary speakers
PUBU MARKETING SESSIONS

Led by Dave Schroeder, VP Marketing, B&H Publishing

  • How Consumer Data Makes You a Better Marketer: David Barker, ReaderLink
  • Making Digital Video Sell Your Book: Matt Burch, Paramore Digital
  • How to Boost Sales on Amazon for Free: Rob Eagar, Wildfire Book
  • How Publishers Can Best Coach Authors to Sell Their Books: David Loy, Leverage Creative Group
  • Building a Community of Readers: Andrew Peterson & Pete Peterson, Rabbit Room
  • 5 Essentials Building Effective Book Websites: Ryan Frederick, EMG
  • 20 Ways Instagram and Facebook Will Help Sell Books
Marketing & Publicity session speakers
PUBU READER ENGAGEMENT SESSIONS

Led by Jerri Helms, Sr. Director of Digital Marketing Strategy, Bibles, HarperCollins Christian Publishing Group

  • How Readers are Becoming Listeners: Jolene Barto, HCCP Audio
  • First Steps in Customer Journey Mapping: Franklin Goldberg, HarperCollins Christian Publishing Group
  • YouVersion Bible App Content Partnerships: Jessica Penick, YouVersion
  • SEO and the Bible: 3 Practical Ways to Engage Millions of Curious Readers Online: Jeffrey Kranz, Overthink Group
  • A New Chapter in Understanding Readers: Anthony Bean & Jacqueline Rosales, Soap Box Sample; Stacey Altemari, HarperCollins Christian
  • Case Studies in Consumer Engagement: Christopher Hudson, Hudson Bible / Peachtree Editorial Services
Reader Engagement speakers
PUBU DESIGN SESSIONS

Led by Josh Dennis, EVP of Creative, Crossway

  • Crossway In-House Design Team Discussion: Josh Dennis, Crossway and Crossway design team
  • Create and Flourish: Dana Tanamachi, Tanamachi Studios
  • The Story of Invisible Creature: Don Clark, Artist
  • Don’t Chase the Glory: Tyler Deeb, Misc. Goods Co.
  • What designers need to know about neurological research: Klaus Krogh,

    2K/DENMARK

  • Bringing Who You Are to the Work: Matt Stevens, Illustrator and Designer

  • Life and Work: Scotty Reifsnyder, Illustrator and Designer

Design speakers
PUBU EDITORIAL SESSIONS

Led by Melinda Bouma, Publisher for Zondervan Bible Group

  • How to Have Tough Conversations with Your Authors: Ami McConnell, NYT bestselling editor
  • What Editors Need to Know to Publish More Reader-Friendly Books: Klaus Krogh, 2K DENMARK
  • How Editors and Publishers Can Compete with the Indie Author Revolution: Rob Eagar, Wildfire Book
  • Things Every Editor Can Start Doing to Help Authors Market their Book: Bob DeMoss, veteran publisher

More sessions to be announced...

Editorial session speakers
PUBU DATA DELIVERY WORKFLOW SESSIONS

Led by Kristen McLean, Executive Director at NPD and Joshua Tallent, Director of Education & Outreach at Firebrand

  • Growing Christian Audio: Kristen McLean & Michial Miller, NPD Book; Cory Verner, christianaudio
  • Intro to the New NPD BookScan: Michial Miller, NPD Book
  • Tracking Data & 3rd-Party Sellers on Retailer Websites: Joshua Tallent, Firebrand
  • Where the Industry Plans to go with Metadata: Brian O’Leary, BISG
  • Using Artificial Intelligence for a Modern Print and E-publishing Workflow: Jens Tröger, Bookalope
  • How New Innovations in Digital Drive Greater Print Sales: Brittyne Lewis & Mike LoRusso, LSC Communications
Data, Delivery, Workflow speakers
PUBU RIGHTS SESSIONS

Led by George Roach, International Rights Manager, Tyndale House Publishers

  • Digital Tools for Contracts and Communication: George Roach, Tyndale House
  • Author Perspective on Rights: Chase Neely, Intellectual Property Attorney
  • Discussion on Audio Book Strategies: Robert Downs, HCCP and David Thornton, Tyndale House
  • Market Intelligence Report on Netherlands and Japan: Paul Abspoel, Het Boek/Ark Media and Sninichi Iwamoto, Word of Life Press Ministries, Japan
  • Market Intelligence Report on Germany and France: Silke Gabrisch, SCM Verlagsgruppe and Joel Short, Éditions Farel
    More sessions to be announced...
Rights Session speakers

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