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 PUBu14  |  October 20-21, 2014  | Wheaton College, Wheaton Ill.





Ellen HsuCommunity Captain

Ellen Hsu
Rights & Contracts Manager
InterVarsity Press

Ellen has worked with subsidiary rights since 1997 and is a board member for the Licensing and Subsidiary Rights Association. 


"We've planned our community to include sessions that address international rights, publishing contracts, intellectual property valuation and the changing landscape of permissions. We're excited about experts who will be sharing their knowledge with us. David Haas's session on IP Valuation, in particular, will be of interest to both licensing and rights professionals as well as publishing executives. And the opportunities for networking with like-minded professionals during sessions and over meals is always interesting and incredibly valuable."


Craig GipsonWhy Do We Do That? The legal reasoning behind publishing contracts and processes

Craig Gipson, Flagler Law Group LLC

Have you ever seen a clause in a contract your publishing house has used for years, and wondered why it is there? Or, questioned your house’s rights and editorial policies? Why is it important to register copyright within three months of publication? Why do publishers acquire rights they do not plan to exercise?  Under what circumstances should a publisher perform a libel review on a manuscript? Why do many publishers refuse to receive unsolicited manuscripts? In this session, we will cover a brief history of copyright and other intellectual property rights, and then turn to these and other questions regarding the reasoning behind contract provisions and processes. Attendees will improve their ability to determine when to grant exceptions when negotiating contracts, and when to hold the line.

Craig Gipson represents publishers and distributors of Christian media as an associate in the Bend, Oregon office of Flagler Law Group.  Before moving to the west coast, Craig practiced education and real estate law with Brackett & Ellis in Fort Worth, Texas.  He graduated from The University of Texas and The University of Texas School of Law.  He and his wife Jessie have one son and enjoy reading, sports, and outdoor activities.

Session coordinator:  Brian Flagler, Managing Partner, Flagler Law Group



Trends and Updates in International Publishing: 
Publishing experts from Argentina, Norway and Russia, will present an overview of publishing in their countries

Evangelina Daldi, Editor, Editorial Peniel (Argentina)

Svein Anderson, President and Publisher, Hermon Forlag (Norway)
Anna Shirochenskaya, Director, Triad Christian Publishing (Russia)

Our mission transcends borders, and we must navigate the challenging environment that we face as publishers. Together we can develop common practices to improve licensing and publishing throughout the world. Licensing strategies need to work well for each country; what is best in one country is not necessarily best for others. Experts from Argentina, Norway, and Russia will describe current market trends, general publishing information, and opportunities for U.S. publishers to consider in their market.

Session coordinator:  Marilyn Gordon, Director of Rights and Contracts, Baker Publishing Group


David HaasIP VALUATION: How to Determine the Real Value of Your Intellectual Property Assets

David Haas, CLP, Managing Director, Dispute Advisory & Forensic Services
Stout Risius Ross, Inc., and Adjunct Professor, John Marshall Law School

Do you know how much your intangible assets are worth? What’s the value of your trademark? How much can you get for that line of products you’re hoping to sell? Has someone infringed your intellectual property and you’d like to determine the value of damages? David Haas, CLP and Managing Director at Stout Risius Ross, Inc. and Adjunct Professor at John Marshall Law School advises companies on the value of intangible assets, has served as an expert witness in federal court for IP infringement disputes, and counsels in arbitrations on issues including lost profits, reasonable royalties, unjust enrichment, and other intangible asset compensation topics.

LUNCH Q&A WITH DAVID HAAS:  Immediately after the session, Brian Flagler of Flagler Law Group, will be hosting a table at lunch reserved for executives who wish to have a more informal Q&A time with David Haas. If you are interested in joining David and Brian for lunch, please contact the office of Flagler Law Group at (541) 549-8401, or contact Brian directly at:

Session coordinator:  Jade Doyel, International Rights Manager, Tyndale House Publishers



Michelle WebbMarilyn GordonPermissions: Responsibility and Opportunity

Marilyn Gordon, Director of Rights and Contracts, Baker Publishing Group
Michelle Webb,
Business & Royalties Administrator, David C. Cook

As content delivery methods continue to change and transform publishing, permission requests for usage become more diverse and unique. How is your company adapting to these changes? Are you creating new ways to accommodate these diversities? In this session we will discuss our responsibility to permissions, the challenges we face as content delivery changes and the ministry and revenue opportunities in today’s marketplace.

Marilyn Gordon is currently the Director of Rights and Contracts for Baker Publishing Group in Grand Rapids, Michigan. Marilyn has over 25 years publishing experience and has been international rights director at Baker for 16 years. She is also a board member of the Licensing and Subsidiary Rights Association.

Michelle Webb currently serves as the Contracts & Royalties Manager for the trade books division of David C Cook in Colorado Springs.  In addition to working closely with the in-house acquisition team, Michelle has been interacting with authors, agents, and subrights publishers on a daily basis for almost 14 years. She is an expert in negotiating contracts, tracking royalties, and handling rights and permissions in this changing industry.

Session coordinator:  Janet Stapleton, Rights and Licensing Manager, Nazarene Publishing House


We thank the following companies for their support of the industry and this event
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