Careers   |   Store   |   Bestsellers
Leadership Summit 13 | Speakers and Sessions
Share |

April 29-May 1, 2013
IngramHeadquarters, Nashville, TN


To be put on a waiting list, contact ECPA

 Tickets still available for the ECPA Awards Banquet on April 29

Sessions and Speakers
New speakers are confirmed daily and subject to change. Please check back to see the latest additions to the program.

Wendy Grisham

VP and Publisher, Jericho Books

Finding the 'Nones'
Wendy Grisham is trying to reach this audience - the ‘nones’ as they are affectionately called by the media. This is no easy task because they are not gathering around a particular watering hole. We know more about where they are not than where they might be found.
Statistics lately are sobering about the number of young people leave the church, the people who describe themselves as non-religious, and reports of how irrelevant Christianity has become. During this hour, Wendy will identify these groups and share her involvement in trying to reach out to them through various media. She will also draw from her experience as a publisher in a post-Christian country.

Wendy Grisham is Vice President and Publisher of Jericho Books. Before starting Jericho Books, she was the director of publishing at Hodder Faith, an imprint of Hodder & Stoughton, a division of Hachette UK where she published the NIV Bible, Brian McLaren, Philip Yancey and Tim Keller. Her previous work includes Publishing Director at Alpha International for Europe, the Middle East and Africa and Rights Manager at Random House, UK. Wendy is a graduate of the University of Mississippi and the University of Warwick (in Warwickshire, UK). Her favorite color is orange and she is known to have terrible giggle fits.

Peter Hildick Smith
President, Codex-Group LLC
Caught in the Middle:
Trade Publishing’s Halfway Digital Transition
Since the launch of the first nationally branded eReader in November 2006, the media, publishing pundits and the conventional wisdom have all agreed that book publishing is destined to ultimately become a digitally dominant business. Digital investment, eBook revenue, market share and profits have all exploded, fueled by billion dollar plus ad spending, driving sales of digital reading devices into 70% of regular book buyer households in little more than 36 months. Physical book stores and book selling space has continued to seriously contract as a result, accelerated by the collapse of the nation’s #2 book chain. Can an all-digital book market be far away?   Book audience research firm Codex-Group has been tracking book buyers and their digital behavior since the eReader market began. With data from over 200,000 frequent book buyer interviews over that time – capturing national book reading, buying, downloading, retail shopping, brand loyalty, digital device adoption, digital consumption, device usage, overall media consumption, and other leading indicators – the expected transition to a digital dominant book world is may now be seriously in question. Codex will be sharing major new findings on the underlying trends behind digital book adoption, and the implications they have for book publishing’s future.
Peter Hildick-Smith is President of Codex-Group LLC. Founded in 2004, the firm pioneered book audience research. Codex tracks and forecasts digital book trends for book publishers, retailers and technology companies, using quantitative online research as a foundation for business strategy development. The company’s proprietary, digital Book Preview and Author Equity pre-publication market test programs help publishers and authors boost new book discovery, purchase conversion rates, expand audiences and increase sales—supporting the successful publication of numerous New York Times bestsellers. Prior to founding Codex, Hildick-Smith worked at GE Capital Global Consumer Finance, as Chief Marketing Officer, UK, and SVP, Customer Management, North America, supporting clients including Wal-Mart, Home Depot, Exxon/Mobil, Gap, and JC Penney. At Bertelsmann’s Bantam Doubleday Dell Publishing Group, he was VP, Merchandising, and VP, Marketing for the Young Readers, School, College and Library businesses. He lectures regularly at The Wharton School, is on the faculty of the NYU Center for Publishing, sits on the Wharton Digital Press Board of Advisors, and is a research advisor to the National Endowment for the Arts. He has an MBA in Marketing from The Wharton School (1981), and a BA in Comparative Literature from the University of Pennsylvania (1976).

President and Chief Executive Officer
Herschend Family Entertainment Corporation
Author of "Love Works"
Love Works: Seven Timeless Principles for Effective Leaders
Before Joel Manby won the respect of America with his appearance on the CBS reality TV series Undercover Boss, he was a highly successful corporate executive. After the show aired, many of the 18 million viewers wrote to him about the profound impact of his servant leadership. In Love Works, Joel Manby introduces us to the power of agape love in the workplace.  After years of leading thousands of men and women, Manby has proven that leading with love is effective, even in a business environment. Manby challenges leaders to allow integrity and faith to guide leadership decisions, outlining seven time-proven principles that break down the natural walls within corporate cultures, empowering managers and employees, disarming difficulties, and cultivating an atmosphere that builds long-term success. Manby also leverages the undeniable truth that love builds healthy relationships at home---why not use the same behavior to build healthy relationships at work?

Joel Manby is President and Chief Executive Officer of Herschend Family Entertainment Corporation (HFE). HFE is the largest family owned theme park corporation in the U.S. The company creates, develops and operates entertainment, tourism and hospitality properties spanning 26 locations in ten states. Manby’s association with HFE dates back to 1998 when he was invited to serve on the HFE Board of Directors. He later became non-executive chairman of the Board and then accepted the role of CEO in 2003. During his tenure two of HFE’s parks have earned the industry’s highest honor, the Applause Award. Manby has incorporated the definition of love the verb into the company’s existing organic culture to establish how leaders are to behave. He views love as a mode of thinking–one that has helped him deliver tangible results and position HFE as the 9th largest themed attractions company in the world (including Dollywood, Silver Dollar City and Stone Mountain Park.) An expert on leadership and customer relations, he spent 20 years in the auto industry. Manby was a member of the start-up team for Saturn Corporation where he was instrumental in launching Saturn’s innovative marketing and distribution strategy. After seven years with Saturn and a two- year term with GM’s International Division, he was promoted to CEO of Saab Automobile USA. During his four-year tenure at Saab, he led the company to dramatic results as sales increased by 67 percent and their J.D. Power Quality Rating improved from 30th to fifth in the industry. Manby serves on several boards, including the National Advisory Board of the Salvation Army and John Stott Ministries. He also chairs reThink, a non-profit company whose mission is to provide effective tools which enable families to learn biblical virtues in the home, school and church. As valedictorian of Albion College, Manby was a Rhodes scholarship finalist. He earned an MBA from Harvard Business School on a GM scholarship. His involvement with his alma mater has continued throughout his career. Manby was elected to the Albion College Athletic Hall of Fame in 1991 and has served on the Albion College Board of Trustees. Celebrating his accomplishments and his dedication to the college, Albion presented Manby with the Distinguished Alumni Award. In March 2010, he was featured on the hit CBS show Undercover Boss. Manby and the employees of HFE moved millions of viewers across the world with their unique approach to leadership. He now shares the principles that make HFE successful in his new book, Love Works.

Stephen Mansfield

Bestselling author
Founder, The Mansfield Group

ECPA Awards Banquet Speaker
(sponsored by Thomas Nelson)

Stephen Mansfield is a New York Times bestselling author and a popular speaker who is becoming one of this generation’s most respected voices on religion and modern culture. He is also an advisor to leaders around the world, an activist in a variety of social causes and a regular commentator on the FOX and CNN news networks. His first book on Winston Churchill was a Gold Medallion Award Finalist. He also wrote widely-acclaimed biographies of Booker T. Washington and George Whitefield as well as a number of other books on history and leadership. In 1997, the Governor of Tennessee commissioned Mansfield to write the official history of religion in Tennessee for that state’s bicentennial. In 2002, Stephen left the pastorate after twenty fruitful years to write and lecture full-time. Not long afterward, he wrote The Faith of George W. Bush, which spent many weeks on the New York Times bestseller list and won numerous national awards. The book also became a source for Oliver Stone’s acclaimed film, W, which chronicled Bush’s rise to the presidency. This international bestseller led to a string of influential books over the following years. Stephen wrote The Faith of the American Soldier after being embedded with U.S. troops in Iraq. He also wrote about the new Pope in Benedict XVI: His Life and Mission. His book The Faith of Barack Obama was another international bestseller and was often a topic in major media during the presidential campaign of 2008. To answer the crumbling values of portions of American corporate culture, he wrote The Search for God and Guinness and soon found himself speaking to corporate gatherings around the world. Stephen continues to write books about faith and culture—recently on figures as varied as Oprah Winfrey and Abraham Lincoln—but beyond his writing career he has founded The Mansfield Group, a successful consulting and communications firm, as well as Chartwell Literary Group, a firm that creates and manages literary projects. Together with his wife, Beverly, Mansfield has also created The Global Leadership Development Fund, a foundation that sponsors leadership training and networking around the world. In recent years, Stephen’s popularity as a speaker has nearly eclipsed his reputation as a bestselling author. He is often to be found addressing a university gathering, a corporate retreat or a fundraising banquet and stirring his audiences with the humor and cultural analysis that have become his trademark.

[More information on the ECPA Awards Banquet]

John Ingram
Chairman and Chief Executive Officer, Ingram Content Group

How Abundance and Access are Reshaping Publishing
It’s no secret that the rules of publishing are changing at a rapid pace, and publishers must adapt in order to remain relevant and grow. Join John Ingram, chairman and CEO of Ingram Content Group, for a discussion on how abundance and access are reshaping the entire industry. He will take a closer look at the catalysts behind the change and share his unique perspective on new trends and business models.  

John R. Ingram is Chief Executive Officer and Chairman of Ingram Content Group Inc. He has also held the position of Chairman of the Ingram Industries Inc. Board of Directors since April, 2008, having previously served as Vice Chairman of the Board since 1999.  Mr. Ingram is a graduate of Princeton University, where he received his bachelor of arts degree in English in 1984. In 1986 he received his master of business administration degree from the Owen Graduate School of Management at Vanderbilt University.  Mr. Ingram joined Ingram Industries Inc. in 1986, serving as the Assistant Treasurer and also as President of Tennessee Book Company (now a subsidiary of Ingram Content Group) early in his career. He later served as President of Ingram Book Company, Vice President of Purchasing for Ingram Micro Europe, and Director of Purchasing for Ingram Micro Inc. He has been a member of the Ingram Micro Inc. Board of Directors since 1996.  Mr. Ingram is active as a volunteer in a number of educational and charitable organizations. He is a member of the Board of Trust of Vanderbilt University and the boards of Montgomery Bell Academy and The Harpeth Hall School in Nashville. He was named by Nashville Mayor Karl Dean as Co-Chair of the Mayor’s Green Ribbon Committee on Environmental Sustainability in 2008-2009. In addition, Mr. Ingram is Chairman of the capital campaigns for Vanderbilt Athletics and Currey Ingram Academy.

News Shaper Panel

CEVIN BRYERMAN, Publisher and Vice President, Publishers Weekly
, Editorial Director, Digital Book World

, General Manager and Publisher, O'Reilly Media and Chair, Tools of Change

Three of the most prominent and highly regarded voices in publishing today will take the stage together to discuss the most significant advancements, challenges, opportunities and partners in this radically changing industry. Cevin, along with Joe and Jeremy, have the unique vantage point in their roles of connecting with all corners of industry and hearing about the lastest trends, developments, services and successes across the board. Look for this to be a lively discussion and definitely one of the highlights of the Summit.
Cevin BryermanPublishers WeeklyCevin Bryerman is the publisher and vice president of Publishers Weekly, the international news magazine of the book publishing industry. For more than 25 years, he has been in the magazine publishing business, working at the helm of both trade and consumer magazines in strategic planning, business development and strategic partnerships. Early on, he started at Dun & Bradstreet for a brief stint in finance before moving on to Whitney Communications’ Boating Industry and Waterway Guides. From there he went to Cahners, where he first worked on Publishers Weekly, Library Journal and School Library Journal. When Cahners was acquired by Reed Elsevier, he took on a host of additional trade and consumer magazines, including Variety, Modern Bride, American Baby and others. After Reed sold Publishers Weekly to its current owner, Bryerman assumed the role of publisher and VP. He is in high demand as a speaker and has given lectures and seminars at numerous universities and institutions, including the University of Michigan and Northwestern School of Journalism, as well as serving on industry committees, most notably the Independent Book Publishers Association (IBPA). As a member of the board of directors of the National Multiple Sclerosis Society, Bryerman is active in the annual Books for a Better Life fundraising event.
Jeremy GreenfieldDBWJeremy Greenfield is editorial director of Digital Book World, the leading source of news, analysis and information about the growing ebook and digital publishing industry. He isresponsible for managing all editorial content on, including the DBW Expert Publishing Blog, the Digital Book Wire, the DBW Daily, the DBW Ebook Best-Seller Listand editorial social media communications. Prior to joining Digital Book World in October 2011, Jeremy spent three years as a careers editor at, a Dow Jones/The Wall Street Journal site that he helped launch. Jeremy has spent time as a journalist covering magazines, media, marketing, advertising, culture, careers, finance, technology, the economy and, now, digital books.

Joe Wikert

O'Reilly Tools of ChangeJoe Wikert is General Manager & Publisher as well as Chair of Tools of Change (TOC) at O'Reilly Media, Inc. He has managed each of the editorial groups at O'Reilly as well as their Microsoft Press team and the retail sales organization. He's the author of the Publishing 2020 blog where he's provided industry insights since 2005. Prior to joining O'Reilly Joe was Vice President and Executive Publisher at John Wiley & Sons, Inc., in their P/T division.

News Maker Panel
DWIGHT BAKER, President, Baker Publishing Group
CHIP BROWN, Senior VP and Publisher, HarperCollins Christian Publishing
JASON CHATRAW, Publisher, Ampelon Publishing
GEOFF DENNIS, COO and Executive Vice President, Crossway
Three of the industry's top thought aggregators (Lynn Garrett, Publishers Weekly; Joe Wikert, O'Reilly Media; Jeremy Greenfield, DBW) will interview four ECPA member executives representing small to very large publishing companies about their views on the future of the industry. With this group, there is no telling where it will all end up, but you can count on a dynamic and energetic dialogue that will provoke your thinking, inspire you, scare you, and maybe even frustrate you. Whether you agree or disagree, you will walk away with a long list of ideas and action points to consider for your company.  

Dwight Baker


Dwight Baker became the third president of Baker Publishing Group in 1997, following his father, Richard Baker, and grandfather, Herman Baker, who founded the company in 1939. Dwight joined the company part-time while attending college and became art director after his 1983 graduation from Calvin College. Since becoming president, Dwight has facilitated growth in a broad range of publishing categories, including the launch of Brazos Press in 1999 and the purchase of Bethany House Publishers in 2003. Today, the company operates from publishing offices in Michigan and Minnesota. Continuing the retail tradition established at its founding, the business also operates Baker Book House, which is located in Kentwood, Michigan. Dwight currently serves on the Boards of Directors of the Evangelical Christian Publishers Association and two non-profit organizations, Theological Book Network and the Land Conservancy of West Michigan. He does not enjoy golf.
Chip BrownHarperCollinsChip Brown is Senior VP and Publisher at HarperCollins Christian Publishing, leading three publishing groups at Thomas Nelson and Zondervan. These are the leading Christian publishing brands, publishing more than 3,000 authors and distributing a daily average of more than 100 tons of books, Bibles, audio, video and digital products to more than 60 countries. Chip Brown has 20+ years experience in producing, publishing and marketing for television, film, Internet, live theatre, radio, animation, music and graphic design, in both creative and business roles in start ups, fortune 500 companies and not-for-profits. He has served in producing and marketing positions at The Walt Disney Studios, and as General Manager of on and on Yahoo!, where he worked with industry leading User Interface designers and engineers on the world’s leading Internet broadcasting site. He was also Executive Director of Creative Affairs and Original Programming at Gaylord Digital, working with pure play Internet companies such as and, as well as "click & mortar” companies such as CMT International, Word Entertainment and Myrrh/Squint Records. Prior to joining Zondervan, Chip most recently served as Senior Vice President at Walk Thru the Bible, where he led the Marketing, Media, Publishing and Live Seminars divisions, receiving NRB Ministry Website of the Year and multiple Awards of Excellence from the Evangelical Press Association.
Jason ChatrawAmpelon PublishingJason Chatraw is the publisher of Ampelon Publishing, a company he founded in 2004 in Atlanta, Ga. Graduating from the University of Georgia with a journalism degree, Jason cut his teeth on publishing in the newspaper world, becoming a sports editor of a daily newspaper at the age of 22. In 1999, he joined Dr. Charles Stanley’s In Touch Ministry where he served as the assistant editor of the In Touch magazine. It was there that he got his first taste of Christian publishing, working on study guides for the ministry. Since Ampelon’s inception, Jason has overseen the publication of more than 30 non-fiction titles on a wide variety of topics. He also has ghostwritten or co-authored more than a dozen titles, including his latest book with Tri Robinson, Jesus in the Mirror (Regal, 2012).
Geoff DennisCrosswayGeoff Dennis is COO and Executive VP at Crossway Publishers.  He has worked at Crossway for 23 years, having experience in almost every department. Geoff earned a BS in Business from National Louis University and an MA in Theology from Wheaton College. Geoff and his wife, Allison, live in Aurora, Illinois, with their four children, and are members of Sovereign Grace Church in Oswego, Illinois. 
Lynn GarrettPublishers Weekly

Interviewing News Maker Panel, along with Joe Wikert and Jeremy Greenfield

Lynn Garrett is the senior religion editor of Publishers Weekly, the premier trade journal of the international publishing industry. She has been PW’s religion editor since 1996, covering religion/spirituality books and the business of publishing them. Garrett oversees news and features, both print and online, in Religion Update, a quarterly print supplement to the magazine, and Religion BookLine, a monthly e-mail newsletter, as well as in Publishers Weekly.

David CampbellBowkerDAVID CAMPBELL
Senior Account Manager of Publishing Services, Bowker

Innovative Publishing Driven by the Book Consumer and Market Research

The book consumer is at the forefront of the industry—whether the book format is print or digital.  Technology is crucial for successful publishers but will constantly change based on the needs, wants, and habits of the consumer.  Let the book reader drive your innovation by understanding who they are and what it is they really want.  Using ongoing consumer research of over 70,000 book buyers annually from Bowker Market Research, we will examine how knowing the book consumer’s mind will help improve the way you publish.


David Campbell serves as Senior Account Manager of Publishing Services at Bowker. In this role he consults with US publishers on implementation and use of a host of Bowker business intelligence and supply chain products including PubTrack, PubEasy, and Pubnet. Prior to joining Bowker, David worked in the corporate merchandising offices of LifeWay Christian Stores. In that role he worked with ECPA and CBA on development and implementation of industry initiatives including research, technology, and supply chain management. David lives in Nashville, TN.

Executive VP of Charisma House

Spanish Language Market Session
Tessie Güell DeVore, EVP at Charisma House has more than 20 years experience in the Spanish Market – US and International. In this session they will share about what it really means to enter the Spanish market. How different is it from others? What can you expect? Is it really a revenue opportunity? Plus learn current and future demographics; market trends and changes; sales, distribution and more.

Casa CreacionTessie Güell DeVore has been the Executive Vice President of Charisma House, the Book Group of Charisma Media (formerly Strang Communications), since 2006. She is a publishing industry veteran with more than 20 years' experience in Christian book publishing. While others normally specialize in only one area of publishing, she is uniquely qualified and respected for her expertise in many publishing fronts, including: English and Spanish book publishing; English and Spanish magazine publishing; and both domestic and international distribution. As executive vice president, DeVore, whose tenure with Charisma Media is more than 19 years, is responsible for spearheading the growth and development of all book imprints. Those imprints include Charisma House, Siloam, FrontLine, Realms, Creation House, Creation House Press, Casa Creación and Publicaciones Casa. Under her leadership, the Book Group has published twelve New York Times best sellers as well as various titles that have individually sold more than 1 million copies. A Cuban-Puerto Rican, she started working at Charisma Media in 1993, where she established Vida Cristiana, a Spanish magazine that is the official publication of the National Hispanic Christian Leadership Conference. In 1997 she launched Casa Creación, Charisma House's Spanish book imprint, considered by trade experts as one of the leading Spanish Christian publishers in the world. DeVore got her start in Christian publishing as Advertising Manager for Editorial Vida, which at the time was owned by the Assemblies of God and is now the Spanish imprint of Zondervan. Completely bilingual and fluent in English and Spanish, DeVore was named in 2002 as one of the Top 100 Hispanic Journalists and Media Personalities in the U.S. by PR Newswire. In 2005,Charisma magazine recognized her as one of "30 Emerging Voices Who Will Lead the Church in the Next Decade."  She is the only female Latino serving on the Oral Roberts Board of Trustees. In 2011 she joined the American Bible Society's Latino Advisory Council. In addition, she still serves on the SEPA board and is also a board member of Christian Life Missions, Charisma Media's nonprofit entity. She is a frequent speaker at both business and Christian events, and her life and testimony has been featured in various books and articles.

E-First or E-Only: Publisher Case Studies
MICHAEL COVINGTON, Director of Digital Content, David C Cook
ALAN HUIZENGA, Director of Marketing Services, Tyndale House Publishers
DAVID MORRIS, Vice President and Editorial Director, Guidepost Books
Taking print books and making them available in electronic formats is the just the first step in the Digital Revolution. Digital content has enabled the opportunity to bring books to market that would have never seen the light of day before. It has also given publishers the opportunity to test content and authors with consumers in ways we never could before. Learn from ECPA members who have experimented with E-First and/or E-Only content and what they learned from the experience.
Michael CovingtonDavid C CookMichael Covington is the Director of Digital Content for David C Cook. While working as a book buyer for an independent Christian retailer in 1993, Michael Covington sold his first Christian book before he had ever read one. Nearly 20 years later, he is responsible for the digital publishing strategy at David C Cook, an international non-profit dedicated to publishing and distributing Christ-centered resources (books, music and curriculum) to the Church around the world. As a bookstore manager for nearly a decade (1998-2006), Michael oversaw every aspect of running the small business, including a relocation and expansion of the store located in New Mexico (and still in operation today). After his time as a retailer, Michael spent five years with the Evangelical Christian Publishers Association, responsible for all research-related initiatives, key strategic alliances and the development of ECPA's educational programs. Today, Michael's role as Director of Digital Content for David C Cook places him alongside the editorial, production and marketing teams for both the book and curriculum teams as they collectively create and implement strategies toward a future focused on the mobile Church.
Alan HuizengaTyndale HouseAlan Huizenga is the Sr. Director of Digital Publishing at Tyndale House Publishers. Six years ago, he helped launch Tyndale’s in-house eBook department, where he continues to oversee distribution, vendor management, and new business opportunities.  Alan also manages Tyndale’s in-house team of marketing specialists who are responsible for web development, video production, advertising and promotions, and public relations. Prior to his 17 years at Tyndale, Alan worked in graphic design, radio, and video and audio production.  Alan lives in Illinois with his wife and daughter.

David MorrisGuidepostsDavid Morris is Vice President and Editorial Director of Guideposts Books and Summerside Press. Guideposts Books for trade include inspirational memoir, spiritual and personal growth, and contemporary fiction. Summerside Press is a fiction only imprint publishing all genres of Christian romance. Also responsible for acquisitions for Direct-to-Consumer distribution, David has been with Guideposts in New York City for 16 years, holds a PhD in religion from Drew University, and lives in New Jersey with his wife and two daughters.


Author and Speaker

Tuesday morning Devotions

Rarely are the terms hilarious storyteller and theological scholar used in the same sentence, much less used to describe the same person…but then again, Lisa Harper is anything but stereotypical! She has been lauded as a gifted communicator, whose writing and speaking overflows with colorful pop culture references that connect the dots between the Bible era and modern life. Her style combines sound scriptural exposition with easy-to-relate to anecdotes and comedic wit. Her vocational resume includes six years as the director of Focus on the Family's national women's ministry where she created the popular Renewing the Heart conferences, attended by almost 200,000 women, followed by 6 years as the women's ministry director at a large church in Nashville. Her academic resume includes a Masters of Theological Studies with honors from Covenant Seminary in St. Louis. Now a sought-after Bible teacher and speaker, Lisa is currently featured on the Women of Faith tour and speaks at many other large multi-denominational events - such as Moody Bible, Women of Joy, and Focus on the Family conferences - as well as at hundreds of church retreats all over the world. She's been on numerous syndicated radio and television programs and was featured on the cover of Today's Christian Woman. She's written ten books including Holding Out For a Hero: A New Spin on Hebrews; A Perfect Mess: Why You Don't Have To Worry About Being Good Enough For God and Untamed: How the Wild Side of Jesus Frees Us to Live and Love With Abandon. Lisa's latest book is titled Stumbling Into Grace: Confessions of a Sometimes Spiritually Clumsy Woman. She also served as a key contributor to the Becoming Devotional Bible for Women and as a columnist for Today's Christian Woman magazine.

We thank our sponsors for their support of the industry and of this event.


Outreach Media Group
Ministry Risk Management

Brilliance Audio

Association Management Software Powered by YourMembership  ::  Legal